I am looking for information on the typical ROI for brick programs, or similar initiatives (seat naming, gardens, etc?). I've searched the archives and checked with the CASE library; most of what I find online is vendor-driven advertisement. Does anyone out there have real data on the fundraising effectiveness of these programs? Or can you direct me to a resource?
If no hard data, I'm also happy to collect anecdotes and opinions.
Barbara Martell (she/her)
Executive Director of Advancement Services
Georgia Gwinnett College
Office of Advancement
1000 University Center Lane
Lawrenceville, GA 30043